The Do’s and Don’t’s of Pitching Journalists on Social Media.
*FACEPALM*
Oh. My. God. Seriously? We needed this article? Are there that many clueless people in our industry? Well, this is the shit that keeps me in business.
If you read this and there is ONE IOTA OF INFORMATION that you didn’t already know, please get a lot better at your job.
H/T Bill Tyson, guru
There is simply no other place to begin this post except in outer space, but the truth is Paula Deen’s decisions wouldn’t make any sense in any galaxy anywhere. This is interstellar bat crap crazy.
I can’t add a damn thing to this except to shake my head. The tweets it pulls in the jump just go to show that the art of PR and crisis management was completely and utterly lost on Team Butter Queen.
Crappy Tech Journalism Ruins Air Travel For Everyone – SocialTimes.
Most tech journalists are self-entitled pussies who are afraid to ask the companies they cover tough questions because they’re afraid of losing out on a job opportunity with them. This is a fact.
But here’s another fact you may not be aware of: Those same tech journalists, under the guise of reporting the “news,” often push their technology-centric agenda on you, and since this happens at prestigious outlets like The New York Times, nobody really stops to question it. That means we all have the “pleasure” of living in a world shaped by these people.
This is a great piece by B.J. Mendelson, who is the scion of a long line of cranks who just tell it like it is. We need more of them! Where’s H.L. Mencken when you need him the most?
http://mashable.com/2013/04/12/social-media-demographic-breakdown/
Image: AllTwitter/MediaBistro
Some interesting stats from Pew, via Mashable. Make sure to read the article in the link above, but also study this chart from Docstoc. I’m intrigued by the “some college” education level as the heaviest users. And about the level of use of LinkedIn. I believe there is more to be mined here than what you see below in the aggregate.
Does it feel like things are finally starting to turn a corner when it comes to online data privacy? It seems like a lot more people are starting to care about privacy, at least as an issue, if not as a personal ethic. Sure, some people are starting to use Facebook’s privacy settings, but because those things change all the damn time, it’s hard to tell whether that will make much of a lasting difference.
via In-N-Out Merger.
Good post on privacy and the use of information. A lot of interesting info, worth mulling over for a while.
H/T Freshly Pressed
As you’ve probably discovered, there are people lurking all over the web who find great joy in humiliating and attacking others. This insightful infographic describes the inner workings of Internet trolls, explaining why they decide to spend their online time in attack mode. Tapping the expertise of psychologists and experts, it offers solid reasons why this scourge of the Internet continues.
via Why Do Internet Trolls Exist? [INFOGRAPHIC] | Mashable
Check out this short piece and this AWESOME infographic on Internet trolls. It’s a great psychological study. Worth a look.
and
You should look at these, both from Nonprofit Tech 2.0, which is an excellent resource.
Gerry McGovern. Image: ux-lx.com
The geek intelligentsia hated the Samsung phablet. [phone/tablet] “According to Farhad Manjoo, “Smartphone industry blog Boy Genius Report called the Note “the most useless phone I’ve ever used,” adding: “You will look stupid talking on it, people will laugh at you, and you’ll be unhappy if you buy it.” Gizmodo argued that the Note “isn’t just designed poorly—it’s hardly even designed for humans.” Manjoo goes on to note that he was derisory about the phablet himself.
Samsung sold 10 million phablets in 2012.
via Handle complexity with evidence, not opinion | Gerry McGovern.
Gerry McGovern’s a genius. Read his stuff.
I just “attended” one of his webinars this week. As ever, he just blew me away. His mind is so dead-on what needs to happen.
We’ve recently noticed a good deal of dialogue about the future of the press release. Some seem to feel that the press release–with its self-lauding and company-specific spin–is, for all intents and purposes, irrelevant in a media world that runs on in-the-minute social media. Others, however, feel that PR professionals may simply need to tweak the way they approach both the releases themselves and the journalists they pitch. We tend to find ourselves in the second camp.
via No, the Press Release Is Not Dead – PRNewser.
This is a very interesting article for those of us who dwell in this world. See my comments below the article itself.
My takeaway — short version — is that you MUST CHANGE, you MUST KEEP UP, and you MUST HAVE THE COURAGE to say “no” to those who insist on doing it the olde way. Those naysayers tend to occupy the suites in the ivory tower.
In her seminal 1969 book On Dying, Elisabeth Kübler-Ross first introduced what would become commonly known as The Five Stages Of Grief (and professionally, as the Kübler-Ross Model). Based on interviews with more than 500 patients, Kübler-Ross’s research describes the five sequential stages by which people cope with grief and tragedy – denial, anger, bargaining, depression and, finally, acceptance.
Kübler-Ross’s study originally applied only to those suffering from terminal illness, but this was later expanded to include any form of ‘bereavement’ – for example, the loss of a job, income or freedom – as well as major life-changing events, such as drug addiction, relocation and divorce.
I believe that we can also apply this process to Twitter – specifically, the concept of ‘getting’ it.
via The 5 Stages Of ‘Getting’ Twitter – AllTwitter.
Shea Bennett offers up an intriguing thesis. This is a bit old, but it got buried in my e-mail. Sorry. Worth it, though, to ponder now.
Mark Blackmon 