4 Myths About User Experience — And How to Bust Them

4 Myths About User Experience — And How to Bust Them. | Mashable

Worth a read, but honestly, some UX people get their knickers in a twist over the most ridiculous little things. No one wants to hear, I guess, that at its very fundaments, UX is damn fine common sense. When you derivate from common sense, you lose.

This article references — rightly — Jakob Nielsen’s seminal 1995 “10 Usability Heuristics for User Interface Design” but fails to note that no one has since developed anything better.

Clean, intuitive, consistent, efficient. Deviate from that at your own peril. Just sayin.’

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