Marissa Mayer’s winning streak at Yahoo continued this week as comScore released figures showing Yahoo sites got more visitors than Google’s in July.
There’s more to this than meets the eye. If you read the headline or this cut, it looks as though more people are using Yahoo than Google. For what, though? For search?
Are YOU using Yahoo for search more than you are Google? You may be going to more Yahoo-controlled sites than you are Google-controlled sites, but you are not using search sites more than Google. Know how I know this?
I know this because comScore, the same people that released the info above say so. Google controls 67% of the Internet search market.
Dig a bit deeper if you see stats that make you scratch your head a bit.