Warby Parker, an online eyewear vendor, may point to the direction of e-commerce after Amazon: Amazon has grown by selling everything, and its design has changed little since the site launched in the heady days of Web 1.0. Warby Parker is a design-first company that sells glasses.
This is a great tale of a group of folks with an idea who just did not head conventional wisdom and they have exploded.
I love the retro chic cool factor here. If I didn’t have such a giant, fat Charlie Brown head I’d own about all of their frames!