The mobile ad thing, though, that’s interesting. AND, it’s worth puzzling over a bit.
Sterne Agee found that 77 percent of respondents had not noticed mobile ads, meaning that Facebook’s goal of keeping its mobile sponsored stories subtle and having them blend in to the mobile news feed is being achieved.
If 77% of respondents DID NOT NOTICE mobile ads …. WHY IN THE HELL ARE YOU BUYING THEM??? Who is this a good value for? Facebook. And for the inventor of the magic wallet opener that removes your cash and flushes it down a rat hole.