Facebook Marketing: Getting Outside Of The Click Mentality

Facebook Marketing: Getting Outside Of The Click Mentality – AllFacebook.

Read this this morning and think it’s worth some time to ruminate over. We’ve become completely invested in cost-per-click — thanks, AdWords — that we’ve not been open to the possibility that it may not be clicks, but impressions, that are driving traffic. Ponder this. Might be eye-opening for ya.

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